Tuesday, June 24, 2008

Just what we need

What the hell is going on here? This is seriously embarassing, and to my mind it's more important news than day two of the recession. Bennigan's have two outlets in Ireland. Not one, but two.

For my Irish readers: Bennigan's is the food equivalent of the Supermacs of America, a tacky pub/grill that serves deep fried everything on paper plates with a healthy dose of mock-Irish kitsch (signs that read: Hurling Est 1972). It's over-priced and over-patroned.

For my American readers: stop laughing at us for importing your shit, as it is also a sad day for you because you have created a new term and arrived a new low in the history of commercialism:

RE-BASTARDIZATION: the process of stealing one nation's culture, processing it like plastic cheese, franchising it like Starbucks and throwing in a leprechaun advert just in time to sell it back to the original culture complete with "inner leprechaun" website.

Honestly we do not as a nation need this dirt. Why did someone decide to import a photocopy of their own culture, and why have we not turned this person into a public art installation for dogs to piss on and people to laugh at?

2 comments:

Martha said...

Hey Ronan, Dinner tonight at Benny's? 8:00 reservations. I can't wait for the Corned Beef burger with a side of french fried cabbage. Inner Leprechaun here we come!

Unknown said...

It's true, lived in Chicago for 2 years. They have about 50 Bennigan's. Always jam-packed with overweight yankees - every one of them lapping up the authentic irish atmosphere of it all. How can they try sell this crap to the Irish. Please, if anyone reads this, don't go to Bennigan's.
(Also came across a place called Johhny Rockets over there, was the exact same as Eddie Rockets. Which came first????)